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Motivation theory is the study of understanding what drives a person to work towards a particular goal or outcome. It’s relevant to all of society but is especially important to business and management. That’s because a motivated employee is more productive, and a more productive employee is more profitable.
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One study found that the number one reason for employees leaving their jobs was career development. It makes sense – employees want to use their skills. They also want to learn new skills. If your company doesn’t offer a clear career development path, they may leave. And if they don’t leave, they’ll be far from productive. Combat this by talking to your employees about their career expectations and by building career development into your business.
- Extrinsic factors. Here people are motivated by external factors such as a bonus for hard work or a sanction if targets are not met.
- Intrinsic factors. Here people are motivated by a desire to satisfy human needs. These might include a desire to please their boss or to achieve certain professional or personal goals.